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3 Phyron products for vehicle dealers and their purpose

Tomaž Kavčič

18/04/2025

Phyron, a leading provider of automated video solutions for vehicle dealers, offers three key products designed specifically for various promotional and advertising needs.

Since there's often confusion about what exactly Phyron provides through the AutoBrief platform, let's take a closer look at the available options and their optimal uses.

Enhanced Stills – Phyron Background Removal

Enhanced Stills are ideal for dealers who want to quickly enhance the visual appeal of their existing vehicle photos without the need for additional tools or significant time investment. This advanced, AI-powered photo editing solution removes the existing background and replaces it with a customized backdrop reflecting your brand identity. No more worries about what’s in the background or how long editing might take. Enhanced Stills do this in seconds, complete with brand-specific colors and logos.

Enhanched_Stills

Exampel of Steels

Recommended use: Websites, vehicle sales platforms, social media, email campaigns—essentially anywhere attractive images matter!

Key benefits: Rapid processing, cost-effectiveness, improved visual appeal, fully customizable backgrounds.

Inventory Videos – Comprehensive Showcase of Your Stock

Inventory Videos offer a fully automated solution for creating dynamic video presentations of your entire vehicle inventory.

What is it? A comprehensive, dynamic video display automatically created from existing stock images in your AutoBrief account, enhanced with professional visual effects and descriptions designed to captivate viewers. These are longer videos (around one minute), detailing vehicle models, their features, advantages, and complete equipment lists, branded with the dealer’s logo and closing graphics.

Recommended use: Promoting complete vehicle inventory, particularly on YouTube (a key channel where many buyers search for vehicles), dealership websites, classifieds portals, and social media.

Key benefits: Increased visibility of your full inventory, automated promotional processes, improved sales efficiency.

Below is an example of an Inventory Video we created previously.

Paid Ads Videos

Paid Ads Videos are specifically crafted video advertisements optimized for paid advertising campaigns to maximize reach and effectiveness.

What is it? Short, targeted video ads optimized for advertising platforms like Google Ads, Facebook, Instagram, and others. In other words, exactly the type of content vehicle dealers want in their marketing toolkit—short videos that quickly engage and capture potential buyers’ interest within 5 to 6 seconds.

Key benefits: Highly targeted ads with high ROI, increased campaign visibility and efficiency, easy optimization based on performance. You can read more about Paid Ads Videos here.

Below is an example of a Paid Ads Video (colors, appearance, and music can be customized).

Interested in more? Every dealer knows best which of these products suits their needs. Each Phyron product is crafted to maximize sales potential according to specific goals, delivering better results, saving time, and enhancing customer interest.

Of course, opting for all three Phyron products together offers even greater value.

Prijavite se in prejmite boljši vpogled na avtomobilski trg!

Pridružite se globalni skupnosti strokovnjakov iz avtomobilske panoge ter pridobite vpoglede in nasvete za izboljšanje poslovanja in prodaje vozill.

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